Project Manager

since 2020 - Vestas Northern Europe, Malmö, Sweden
World's leading wind farm builder
Plant engineering: sales and operations support. Contributed to doubling the department’s projects intake, by providing quotations for hardware, firmware, software and man hours, and overseeing project management for configuration, installation and certification of plant control systems.

Product Manager, Watches

2013-2020 Woodshores, Landskrona, Sweden
Contributed to a yearly growth of 40% and new market entry by optimising the brand strategy and by consolidating collections and enabling cost reduction. Facilitated the acquisition of intellectual property.
• Nordgreen, Danish leader, consumer market watches
• NUUN Official, Bahraini consumer market watches
• Patria Watch, British premium core watches
• Festina Candino, EU leader, consumer market watches
• Techné, consumer market watches
• Movado Group MGI, North American leader, premium core and consumer market watches

2015-2019 Kronaby, Malmö, Sweden
European leader, consumer market watches and hybrid watches
Contributed to generating sales in the seven figures by year two, by steering brand development, from collections roadmap to product positioning, design workflow, colour, material and finishing (CMF), design for assembly and for manufacturing.

Product Design Manager

2007-2013 The Longines Watch Co., Switzerland
Luxury watches, Switzerland’s top 5 brands
Contributed to double digit growth by overseeing competitive intelligence, product lifecycle management and new product development. Standardised the design process and managed the creation of new collections, from concept through request for quotation, sample validation and mass production launch.

2003-2007 Morellato Group, Milan, Italy
European distribution leader, consumer market watches & jewellery
Contributed to double digit growth by overseeing the development and semiannual launch of watches and costume jewellery collections for fashion licences. Steered trends monitoring and new materials scouting.

2001-2003 Homegate, Milan, Italy
Web development agency
Front end development. Developed HTML4 standard compliant content management software (CMS).

Assistant Design Manager

2000-2001 Giallo 108, Milan, Italy
Industrial design agency
Graphic and Web design. Contributed to doubling staff by supervised and training interns.

1999-2000 T’Ai Ken, Wavre, Belgium
Design and manufacturing of interior furniture.
Enabled expansion from B2C to B2B, by halving the development lead time while improving quality.

Marketing, Masters of Science 90 ECTS

King’s College, London, United Kingdom

Industrial Design, Masters of Arts 60 ECTS

University for the Creative Arts, Rochester, United Kingdom

Industrial Design, Bachelors of Arts 240 ECTS

ESA Saint-Luc, Liège, Belgium

Project Management PMBOK

Altran Education Services

Fundamentals of Digital Marketing

Google Digital Garage

Goldsmithing

Scuola Orafa Ambrosiana, Milan, Italy

Watch assembly

Geneva Watchmaking School, Switzerland